Speakers Corner
April 9, 2010
Bright future for branding in China
Overcapacity is hurting consumer articles in almost every part of the country, JWT's China CEO Tom Doctorofftold media in India on the side lines of a marketing conference. For that reason, branding has a bright future in the country.
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Carroll, Ken
Founder, Chinesepod.com
Travels from: Shanghai
The distinctive voice of Ken Carroll is recognized by millions as the founder and key presenter of over 600 Chinese lessons, basis of an unusually successful online venture. Ken Carroll started in the traditional teaching business and established the first English language center in Shanghai. In China he discovered the internet as a powerful tool that would change his world: he took his brick-and-motar industry online and made it into one of the most successful online ventures in China, established by a foreigner.
Ken Carroll is a driving speaker, able to bring down complicated subjects to seemingly easy to digest bits of information, that go down with his audiences very well. Tens of thousands have discovered through him that learning Chinese can actually be fun.
Teaching and learning languages is the core of his business, but this has also brought him a profound understanding of the differences between cultures and how to bridge them. He is often invited as a commentator for both domestic Chinese and international media, to talk on culture, the internet and language training.
He has 6 years of experience as a radio host in China. As a native of Ireland, he received a BA in Politics and Philosophy in 1981 from University College Dublin.
In the media
New York Times blogs: Brush Up on the Mandarin for 'Table Tennis' and 'Triathlon'
Get in touch with us to check the availability of this speaker
In our speakers' corner and weblog:
Learning Olympic Chinese
Travels from: Shanghai
The distinctive voice of Ken Carroll is recognized by millions as the founder and key presenter of over 600 Chinese lessons, basis of an unusually successful online venture. Ken Carroll started in the traditional teaching business and established the first English language center in Shanghai. In China he discovered the internet as a powerful tool that would change his world: he took his brick-and-motar industry online and made it into one of the most successful online ventures in China, established by a foreigner.
Ken Carroll is a driving speaker, able to bring down complicated subjects to seemingly easy to digest bits of information, that go down with his audiences very well. Tens of thousands have discovered through him that learning Chinese can actually be fun.
Teaching and learning languages is the core of his business, but this has also brought him a profound understanding of the differences between cultures and how to bridge them. He is often invited as a commentator for both domestic Chinese and international media, to talk on culture, the internet and language training.
He has 6 years of experience as a radio host in China. As a native of Ireland, he received a BA in Politics and Philosophy in 1981 from University College Dublin.
In the media
New York Times blogs: Brush Up on the Mandarin for 'Table Tennis' and 'Triathlon'
Get in touch with us to check the availability of this speaker
In our speakers' corner and weblog:
Learning Olympic Chinese
