Carmosky, Janet

Communications and marketing strategist for consumer-facing businesses in China

travels from Albany, USA

Deep background in consumer and industry research and analysis, consumer insights, market segmentation and messaging to targeted consumer segments in China. Experience in financial, IT strategy for mid-size firms in China; operational experience in retail including traditional and e-commerce in China. Highly skilled at USA-facing communications regarding China operations and strategy.
Janet Carmosky is one of the leading voices on China business in the US. With a heavy experience of a wide range of industries in China, its culture and way of dealing with the people. In a hands-on way she has a very convincing story for both beginners and veterans in dealing with China.

Carmosky is a career China business specialist who completed a BA Chinese Studies, (University of Pennsylvania 1985), then resided in China – Xi’an, Hong Kong, Shanghai – from 1985-2003, with sabbaticals in USA: Washington, D.C. 1988-1990, Berkeley, CA 1999. In her first decade working in and with China she managed import-export, sourcing, and buying agency programs. Since 1993, she has worked in senior management of consulting and operations, with posts including: Director of Burson-Marsteller PR (Shanghai 2001-2003): Director of Operations for Web Connection/chinadotcom, (Shanghai 2000-2001); General Manager, Richina Fashion Retail, (Shanghai, Beijing, Hong Kong 1997-1999); Asst Vice President Richina Capital, (Shanghai, 1994-1997); Senior Manager, Coopers & Lybrand Strategy Consulting, (Shanghai 1993-1994); Senior Account Executive, William E. Connor & Associates, (Hong Kong and Xian 1990-1993); and Sales Manager, Beijing Trade Exchange, (Washington, DC and Beijing 1986-1990). Her past and current clients for China strategy and implementation include: Office Depot, Wella AG, Bacardi, Marriott, Continental Airlines, PR Newswire, Wal*Mart, Corning, Waste Management, Sony, Citroen, Alcatel, Ethicon Endosurgery, Briggs & Stratton, Unilever, Alpharma, Givenchy, Yue Sai Kan. She also works on USA commercial and communications strategy for the Ministry of Science and Technology of the PRC and other Chinese agencies.

Janet Carmosky’s publications include Alcatel in China: Business as an Adventure (2003) a case for MBA students at Switzerland’s IMD, also published as an article in Harvard Business Review (Chinese edition) as well as numerous essays and chapters in various Economist publications, (1991-2003). As President of her consulting firm China Prospects (2005-2007) she performed strategy and training projects, and frequently speaks publicly in both English and Chinese. She was married to a native of Xi’an, China for 18 years. Janet speaks Mandarin and Cantonese fluently, and reads and writes Chinese.

Janet Carmosky addresses leadership and value creation in US-China relations

Janet Carmosky discusses with Marshall Meyers of the Wharton business school on US-China relations and the effect of inflation on social onrest in China