Rupert Hoogewerf, founder of the Hurun rich list, was one of the first to signal China´s rich are leaving the country massively. Now he has dived further into the motives, and found that finding good education for their children is one of the most important reasons, he tells in Fortune.
But to find out for sure, he conducted a follow-up survey that is being released today, and Fortune got exclusive early access. Hurun teamed with Visas Consulting Group to ask 141 wealthy Chinese questions about emigration and where they’re moving their money. The researchers discovered that three factors drove emigration from China, with each factor accounting for 20% of the responses:
People moved because they wanted better options for their children’s education; they were distressed about the growing pollution problems plaguing China’s cities; and they were concerned about food safety in the country, which in the latest scare involved tainted dog treats.
“Again and again, when talking to people on an individual basis, those are the issues they raise,” says Hoogewerf.
Are you interested in more speakers on luxury goods at the China Speakers Bureau? Have a look at this recent list.