The Hurun Research Institute released the Hurun Most Successful Chinese Heritage Brands 2023, for the fourth year, ranking the 100 most successful brands from China with at least 60 years or more of history. “TCM, Baijiu and Foods make up half of the brands on the Hurun Most Successful Chinese Heritage Brands 2023, showing the sectors that have had the deepest impact over generations of Chinese consumers,” says Rupert Hoogewerf, the Hurun chief researcher at the Hurun website.Read More →

Branding expert Ashley Dudarenok, author of Innovation Factory: China’s Digital Playbook For Global Brands (September 2023), discusses with Pascal Coppens what global brands can learn from China. Business models from the USA, Germany, and Japan have left their footprint in business education. Still, the innovations coming from China have been left out of this business learning process, says Dudarenok, especially regarding ways to reach consumers directly.Read More →

Fast food giant McDonald’s is expanding its footprint in China with one-third of its planned 9,000 new restaurants. China is key for McDonald’s expansion, says Shanghai-based business analyst Shaun Rein in FDIntelligence. “McDonald’s actually has a lot of potential because it’s considered cheap, quick [and] convenient,” says Shaun Rein.Read More →

The China Speakers Bureau is happy to announce Sharon Gai is joining its stable of high-profile speakers. Sharon Gai is based in San Francisco and has worked at top management positions in Alibaba and other e-commerce companies.Read More →

The 2023 Hurun China rich list sees changes, and Rupert Hoogewerf, the Hurun Report chairman and chief researcher, sees efforts to go global as a key factor for growing riches, he tells Reuters. PDD’s Temu, ByteDance’s short-video platform TikTok, and ultra-fast fashion brand Shein he sees as examples.Read More →

Hong Kong-based marketing expert Ashley Dudarenok dives into the lessons to learn from China and the future of retail in China, together with Kathryn Read. How did she start off in China, and evolved into one of the leading voices for both Chinese and foreign companies?Read More →

Social commerce is expected to grow exponentially until 2023 in North America, Europe, and Latin America, following the trends of market leader China, writes marketing expert Ashley Dudarenok. In Techn0de she describes three trends in social commerce brands have to know.Read More →