Audi – Page 2 – China Speakers Bureau

Mercedes: heading for a struggle in China – Shaun Rein

Until last year Mercedes sold its sedans like hot buns on the China market. But the preference for high-end SUV’s and higher-profile competition makes the future less certain for the German car market, writes business analyst Shaun Rein in Business Week.Read More →

Audi loses traction as consumer preferences change – Shaun Rein

Audi has lost 25% market share over two years time, as consumers prefer sexier cars like Mercedes and BMW, tells business analyst Shaun Rein in Bloomberg. Audi’s asset as a government car has now become a liability.Read More →