China’s Single’s Day broke several records, but that is deceptive. Consumers waited for bargains and delayed purchases till Single’s Day, says retail analyst Ben Cavender to Reuters. Reuters: “What’s happened is that you’ve had a lot of consumers this year being a little bit more careful about their purchasing because
Sequoia, Tencent and IDG are the top investors in Chinese unicorns, says last weeks Hurun report on 202 unicorns, start-ups valued at more than US$1 billion, in China as of the first quarter of 2019. Shanghai’s new tech board would be an attractive listing option for Chinese unicorns, said Rupert Hoogewerf, founder and chief researcher of Hurun at the South China Morning Post.
The battle of selling China internally in your larger company is still a struggle, says marketing expert Ashley Dudarenok, at her daily vlog. Heads of China operation feel lonely as they have to explain their headquarters how China works. Outdated views on China, and a global marketing department unwilling to adapt their material to China are just some of their problems.
The stagnation of China’s growth caused a massive drop of rich out of the Hurun China Rich List, says Hurun chief researcher Rupert Hoogewerf. But that drop has been more than compensated by the record growth of new unicorns in the country, he tells the South China Morning Post. China fostered almost 100 new unicorns in 2018.