China’s most famous liquor Moutai is the Ferrari among alcoholic drinks. But when austerity is high on the political agenda, that might actually create a lot of trouble, explains business analyst Shaun Rein to Reuters. Although they might be able to circumvent those measures.Read More →

The German electronic retailer Media Markt announced now officially it will close its China stores in April, after a two year long expedition into the China market. Retail analyst Ben Cavender sums up for the China Daily what Media Markt did wrong.Read More →

Chinese brands are slowly going global, forced by a relative slowdown in their own country. But any progress is going to be a long-term one, warns business analyst Shaun Rein at the BBC. But they will enter the life of European and US consumers.Read More →

Chinese sports wear brand Li Ning not only saw its shares tumble, but has lost its position as erstwhile favorite. Business analyst Shaun Rein is not very hopeful for its recovery in the short term, and expects an upsurge not before 2015 for the sport apparel sector as a whole, he tells Reuters.Read More →

Consumer demographics, and especially the position of the middle class, boils out in China very different, cause problems for brands focusing on that middle class, tells business analyst Shaun Rein in OpenMarkts, in an interview ticking off different parts of his book “The End of Cheap China.”Read More →

The decision to close down German retailer Media Markt in China shows – yet again – a profound lack of understanding on how the market in China works, tells business analyst Ben Cavender in the China Daily.Read More →