Marketing veteran Ashley Dudarenok explains how she joined the social media bandwagon in China post-2009 for her marketing ventures, interviewed by 852 Reboot HK. With remarks on the future of Hong Kong and the fallout of the coronavirus. And why companies need at least seven business models to survive 2020.
Renowned economist Arthur Kroeber, author of the bestseller China’s Economy: What Everyone Needs to Know®, dives into the information explosion after the Covid-19 virus did hit China. Much information is available, but most is of low quality, he argues, and here he does a reality check of what we can say at this stage in April, including Europe and the US.
Marketing veteran Ashley Dudarenok sees great opportunities past-corona crisis as foreign brands desperately look for new China strategies. She discusses with political economist Shirley Ze Yu and Martina Fucks, and is a bit gloomy about Hong Kong for the next six months, but optimistic about China.
An even faster shift to online, domestic tourism and health care related activities. Business analyst Shaun Rein sums up how China is changing faster after the corona crisis is over, in an interview with Ashley Dudarenok. Are international brands even more leverage to domestic brands, both wonder.
While the rest of the world is firmly into a lockdown, China is slowly getting back to normal. That is only one of the reasons why the country is leading the way after the coronavirus crisis, says William Bao Bean, partner, SOSV Capital and Managing Director, Chinaccelerator from Shanghai to Webintravel in a podcast.
William Bao Bean, Shanghai-based managing director of startup accelerator Chinaaccelerator, discusses his investment strategy as the world is in disarray because of the coronavirus, at Focus Wire. “When things are bad, no one really does anything, and when things are hot, everybody’s investing,” Bean says.
Shanghai-based business analyst Shaun Rein was with his family on a well-deserved holiday as the fallout of the corona virus crisis caught up with his trip. Panic is spreading over the world, especially now in the US. Rein is back in Shanghai and feels himself more safe than in some of the countries he has been in over the past few months, he tells at CGTN, although there is a lot room for improvement in China too.
When you are in business and managing logistical chains, you are prepared for disruption. But the coronavirus is a different kind of disruption that needs a different mindset, says Harry Broadman. “The coronavirus is something that knows no borders and is far more diversified than any supply chain. That’s why you’re seeing pretty pronounced effects reverberating,” he says at US News.
Becoming a successful marketeer can be learned, says China-veteran Ashley Dudarenok at Hive Life. She gives six tips to move forward in selling into China. For example: get a mentor. “You can do it all – but it’s going to take you twenty years. Do you want to do it the hard way? Or do you want to pay somebody some money to show you how to do it in probably in just two to three years? “