No says Shaun Rein in Bloomberg, it might take at least another ten years before China’s middle class earns enough, and he advises clients to focus on premium products for the rich. Yes, says Helen Wang in CNN, since China is cheap enough. What do you think? Fill in our poll.Read More →

Many Western brands in China might be targeting the emerging middle class, but that does not exist in China, like it does in the US, argues retail analyst Shaun Rein. Chinese consumer got for the premium products, or for the cheap, there is no middle ground, he writes in Bloomberg.Read More →

For many the purchasing habits of Chinese consumers are hard to gauge. Retail expert Paul French tells in The Telegraph why Chinese buy what and were. “Chinese consumers are still buying status.” But what gives status, might vary from other consumers.Read More →

US-style doughnut shops are proliferating in China’s large cities, and that is bad news for their already deteriorating diet, tells retail analyst Paul French in the Washington Post, when they take of. French studied the obesity levels in the country in his book “Fat China”.Read More →

Fashion retailer Gap did not gain much traction in its first year in China, writes business analyst Shaun Rein in CNBC. To survive, it needs to adjust its brand image. China defines ‘middle class’ different from the US.Read More →

Bad teeth and type 2 diabetes are just two of the problems China’s fat children develop, tells Paul French in an interview with The Daily Telegraph. Paul French is the co-author of the bestseller Fat China: How Expanding Waistlines are Changing a Nation.Read More →