Chinese tourists used to belong to the relatively wealthy, but as the picture diversify, more are young and aspiration. Bargains and outlets are becoming higher on their travel agenda, WSJ wealth editor Wei Gu explains. A slower Chinese economy also does not help the high-end luxury industry to catch those buyers.
A cumbersome visa system, no Chinese language brochures. Those are just a few of the barriers the UK and London have in place to stop more Chinese tourists from visiting their country, almost ten years after the first groups were allowed in, hospitality expert Roy Graff tells Christine Lu in the Jing Daily.
Bored with Hong Kong, Milan and Paris, China’s rich are turning to new places, notably in Africa, writes Wei Gu, luxury editor of the Wall Street Journal in Scene Asia. Botswana, Namibia, South Africa and Zambia are on the agenda. 60,000 visited Africa in the first half of 2012, a jump of 68%.
Roy Graff is an accomplished Business Development and Marketing specialist with a focus on travel, hospitality and Chinese culture. Has led the market entry into China of a multinational travel company and launched his own China-focused niche market entry business. He travels from London, UK