US chocolate maker Hershey currently has two percent of the China market, and is small compared to bigger players like Mars and Nestle. Business analyst Shaun Rein explains at the Wall Street Journal the China premium chocolate market is growing 20% per year, but domestic competition is making life tough. But Hershey wants a market share of 27% by 2017.Read More →

Dreams about the future have been important for China and the Chinese over the past decades, but what they dream about has been changing dramatically. Business analyst Shaun Rein discussed those changing dream with Daftblogger, and the increased search for quality.Read More →

Low wages in the world’s factory floor China have been for decades a deflationary force in the global economy. But as labor costs rise in China, developed countries can no longer count on getting cheap products, tells business analyst Shaun Rein in Global Sources. “China will focus on high value-added products.Read More →

As China goes fast global, its citizens try to get adjusted to international manners and customs, from eating with knife and fork to making different noises at the dinner table, Chinese turn massively to international etiquette and manners, tells business analyst Shaun Rein in the Korea Herald.Read More →

Low interest consumer credits are booming in China, tells retail analyst Shaun Rein at WSJ. Ten years ago credit cards did not exists and consumers would even a few years ago purchase BMW’s by bringing cash. But despite the boom bad credit is no issue yet, he says, as limits are touch compared to the US.Read More →

China’s most famous liquor Moutai is the Ferrari among alcoholic drinks. But when austerity is high on the political agenda, that might actually create a lot of trouble, explains business analyst Shaun Rein to Reuters. Although they might be able to circumvent those measures.Read More →

The internet censorship is worse than ever over the past ten years, tells business analyst Shaun Rein at Bloomberg. And it is hurting business. For internet companies going global, China’s internet policies are a big hurdle to enter markets outside China, he says.Read More →