A flood of food scandals has put foreign brands in a better position to gain market share in China, says Shaun Rein in an interview with newswire Bloomberg on the Swiss company Nestle.
“The made-in-China label is really damaging and a lot of Chinese consumers don’t like it,” Shaun Rein, managing director of China Market Research Group in Shanghai, said by phone today. “Nestle has the ability to increase market share, partly because everybody’s fleeing the domestic producers.”
Nestle gained 0.09 percent to 43.32 Swiss francs in Zurich trading on Sept. 4, and has advanced 4.1 percent this year.
Shaun Rein is a speaker at the China Speakers Bureau. Do you need him at your conference? Do get in touch.