Rupert Hoogewerf
Rupert Hoogewerf

The consumption of the French Bordeaux might be dropping, the appetite for a Bordeaux chateau is still very much alive among China´s wealthy, says China Rich List founder Rupert Hoogewerf in the Wine Spectator. “It is seen as a safe investment.”

The Wine Spectator:

China may be importing less Bordeaux wine, but Chinese investorsare still looking for Bordeaux châteaus to buy. Three Bordeaux châteaus have recently sold to Chinese investors, and more acquisitions are underway. The wineries are seen as safe, sophisticated investments for both industrial conglomerates and tycoons, say experts. “To own a château is as big a trophy asset as it gets,” said Rupert Hoogewerf, founder of the Hurun Report, which tracks the wealth and habits of China’s superrich from offices in Shanghai.

More in the Wine Spectator.

Rupert Hoogewerf is a speaker at the China Speakers Bureau. Do you need him at your meeting or conference? Do get in touch or fill in our speakers´request form.

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