Rupert Hoogewerf
Rupert Hoogewerf

China´s rich are increasingly looking for challenges, also when it comes to their holidays, says the Hurun Report Chinese Luxury Consumer Survey 2016. The wealthy entrepreneurs are keen to test their limits, says Hurun founder Rupert Hoogewerf in the China Daily, preferring adventure sports over riding and sailing.

The China Daily:

According to the Hurun Report Chinese Luxury Consumer Survey 2016, about 43 percent of the 458 surveyed with average personal wealth in excess of 43.7 million yuan ($6.63 million), chose adventure sports as their top passion, ahead of riding and sailing in 2015…

The average age of the respondents tracked by Hurun for the survey was 37 for millionaires and 38 for billionaires.

Yet another surprising finding from the study is that jogging is still a popular sport with the Chinese superrich, with about 16 percent of the male and female millionaires keen on the sport.

The report also included the Hurun Business Confidence Index, which indicated that about 80 percent of the respondents are positive on the Chinese economy in the next two years, although only 27 percent are “extremely confident”.

The top three sectors chosen by the rich entrepreneurs for investment were the stock market, real estate and fixed income.

“Majority of Chinese businessmen are quite confident about the steady growth of China’s economy, which will bring them more opportunities in the coming years,” said Rupert Hoogewerf, the founder and chief researcher of Hurun Report.

More in the China Daily.

Rupert Hoogewerf is a speaker at the China Speakers Bureau. Do you need him at your meeting or conference? Do get in touch or fill in our speakers´request form.

Are you interested in more stories by Rupert Hoogewerf? Check out this list.


Please follow and like us: