Hong-Kong-based marketing expert Ashley Dudarenok dives into four different social media campaigns Western brands cannot ignore, he explains on her website Chozan. “Successful campaigns in this environment rarely rely on simple advertising. Instead, they’re bespoke experiences: they speak the language of local memes, festivals, and internet jokes, and they invite users to participate rather than passively consume content,” she says Read More →

Hong Kong-based marketing expert Ashley Dudarenok looks at China’s second-richest woman, according to the 2025 Hurun rich list. “Zhou’s story rebukes the notion that success is the product of privilege or pedigree. She is living proof that it is possible to rise from the depths of poverty to the highest echelons of wealth and influence,” writes Ashley Dudarenok at the Jing Daily.Read More →

Chinese chip firm Montage Technology soared 64% in its Hong Kong IPO debut. Financial analyst Winston Ma, an adjunct professor at NYU School of Law and former head of North America for CIC, China’s sovereign wealth fund, explains how US efforts to curtail Chinese semiconductor and AI firms helped them in the current boost, he tells Business Times. “The strong lineup of global cornerstone buyers suggests that Chinese AI-related IPOs are attracting institutional investors back to the HKEX market again,” he saysRead More →

Marketing guru Ashley Dudarenok dives into China’s B2B marketplaces and their latest key trends, including the top-10 platforms trying to get hold of the global market, at her website Chozan. “Trust is becoming a brand asset. Alibaba’s Trade Assurance, DHgate’s escrow, and Yiwugo’s secure payments provide buyers with additional protection. Video reviews, verified supplier programs, and standardization efforts help reduce fraud while ensuring shipments clear customs smoothly,” she writes.Read More →

Marketing expert Ashley Dudarenok explains the difference between TikTok and its Chinese sister Douyin at her website Chozan. In 2025, Douyin was named China’s most valuable brand, with a valuation of US$105.8 billion. That marked a 26% increase from the previous year, driven by the platform’s deep integration into everyday digital life. In March 2025, Douyin reached 1 billion monthly active users in China. What exactly is Douyin?Read More →

Financial and political analyst Victor Shih, author of Factions and Finance in China: Elite Conflict and Inflation, discusses the current state of China’s real estate and why it has taken so long for China’s leadership to deal with this crisis. The bottoming-out process of the industry is not yet complete, he says at TaiwanPlus.Read More →

Consultant Gabor Holch looks at the efforts of Urban Revivo to take on international competition by opening. just like Zara, opening a major store in London. Gabor Holch, founder of East-West Leadership, a consultancy, predicted social and environmental issues, political issues, and data could also prove to be hurdles for Urban Revivo, he said, at Market Screener.Read More →

Internet giant Alibaba and leading university Peking University have joined forces to set up a new consumer index, the China Online Consumer Brand Index (CBI). Consumer expert Ashley Dudarenok highlights how the attitude of consumers has shifted in the world’s second economy over the past few years, as noted in Jing Daily.Read More →