In China, consumers can choose from a vast amount of foreign and domestic car brands and models. And although Tesla was once a pioneer, competition has now either caught up or evolved. This fierce local competition is coming from Nio and Xiaopeng motors, Arnold Ma, CEO and founder of agency Qumin, said. “As battery swap technology becomes more widespread, Tesla simply cannot compete with the footprint of battery stations of domestic companies.” Nio, the domestic favorite in the luxury arena, is tapping battery swapping — a strategy shunned by Tesla.
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