The main difference with the rest of the world is that in China social media and e-commerce merged into platforms, says China marketing guru Ashley Dudarenok. When you want to dive into China, you have to pick your platform and realize they are different from what you are used to, she adds. Most likely you have to pick one of them.
Privacy concerns, marketing and local regulations on data security are just a few of the barriers China’s tech companies face when they want to go global, says seasoned VC William Bao Bean at the China Technode Emerge 2020 conference in Shanghai last week. Geopolitical tension are way overrated as possible hurdles, he adds, according to Technode.
Only half a decade ago Silicon Valley thought China becoming a force of innovation was preposterous. Now, under Trump, China has proved them wrong, says business analyst Shaun Rein in a wide-ranging interview with state paper Global Times. Also: China’s successful fight against Covid-19 and decoupling economies.
China is not yet one week back from lunar holidays, and the fallout of the coronavirus is not yet clear. We have seen major events being relocated, delayed or even cancelled, speakers being stuck inside or outside China, and potential audiences unable to move around. Meanwhile we are exploring an alternative option, that might help some event organizators: follow the lead from China, and get your speaker online.
Even when the virus might reduce its destructive path over the next two weeks, resuming events might be affected till the end of April, early May. Those are – with June – our most busy months in helping event organizers to get the right speakers in place, before the traditional summer break kicks in.
Tencent’s WeChat Work has been rolling out new features that might – or might not – offer also new opportunities to the China Speakers Bureau. Because of our focus on organizing established China experts for a global market, we used those social media platforms that focused on a global audience: Twitter, Facebook, LinkedIn. But when WeChat is joining those global forces: we should not ignore that development.