When having a CMO is not a good idea – William Bao Bean
When companies cannot pay enough, they often give their key people fancy titles, like Chief Marketing Officer (CMO). But startup guru William Bao Bean, the managing director of Shanghai-based startup accelerator Chinaccelerator, warns against titles with a ‘C’ in it, unless it is your CEO, especially when you are a startup, he tells Phocuswire.Read More →