Chinese consumers belonged to the least loyal to brands. And although brand loyalty is on the rise, China only shows a slow improvement. Business analyst Shaun Rein explains why to CKGSB Knowledge. “Loyalty is happening because consumers are getting sophisticated.”Read More →
Shanghai Disney opened this week after five years of preparing while China´s growth had been relatively slowing down. But business analyst Shaun Rein does not see this mega operation will be hurt by dropping consumer spending. Chinese still spend on experiences and their kids, he tells AP.Read More →
Procter&Gamble launched a global campaign for SK-II skincare also in China, inadvertently getting mixed up in the “left-over women” issue. Unmarried Chinese women in their late-twenties are under heavy pressure to find a husband. Retail analyst Ben Cavender explains the background at CNN Money.Read More →
Getting your product into the market could be a costly adventure in the past. But Tencent´s WeChat is offering a cheap alternative for startup companies, says William Bao Bean managing director of Chinaccelerator in Technode at the Chinaccelerator Demo Day, presenting new startups.Read More →
Japan´s fashion brand Uniqlo is already leading in the China market over its Western competitors, and its link with Disney might give it an extra advantage, says retail analyst Ben Cavender in MarketWatch.Read More →
Are you still looking for ways to monetize quality content? Watch China, says managing director William Bao Bean of the ChinaAccelerator in Analyse Asia. Mobile applications in China are on average 2 to 3 years ahead of the US, he tells. Mobile commerce 3.0 is highly social, very competitive and does away with the classic ways of making money through advertising. China can focus on mobile innovation, because it has a home-base of 700 million mobile users.Read More →
Unlike most group buying ventures, O2O (Online to Offline) is working in China, says managing director William Bao Bean of the ChinaAccelerator in TechinAsia. “Group buying just did not make sense economically for most companies.”Read More →
Brands and the origins of brands have come a key consumer trend, retail analyst Ben Cavender told a fruit conference in Shanghai, according to fruitnet.com. The hypermarkets and first-tier cities are out, he said.Read More →
Legal protection for China´s consumers was long overdue, but a revision of the existing laws might change all for the country´s consumers, writes lawyer Mark Schaub in Lexology. All depends now on how those laws are being executed.Read More →
Mobile is king in China, and its model to take online to offline, and offline to online (the O2O model) is now ready to go to the next five billions customers in SouthEast Asia, Eastern Europe and Central and South America, tells China Accelerator managing director William Bao Bean in ChinaInnnovation.Read More →
Corporations jump too easy on the latest social media hype, without knowing what they are talking about, argues Baidu´s director international communication Kaiser Kuo in the Holmes report.Read More →
Facebook is blocked in China, just like Twitter and Google, but is opening a sales office in China. Chinese companies have to tap into the sales power of Facebook as they go abroad, as their global ambitions grow, explains business analyst Shaun Rein on Bloomberg TV. How do you want to sell in Indonesia or the US if you are not on Facebook?Read More →