Foreign brands keep on making the same mistakes when they enter the China market, says marketing veteran Ashley Dudarenok. What are the biggest pitfalls when entering this complicated market: China is certainly not cheap, she adds.Read More →
Marketing veteran Ashley Dudarenok explains how she joined the social media bandwagon in China post-2009 for her marketing ventures, interviewed by 852 Reboot HK. With remarks on the future of Hong Kong and the fallout of the coronavirus. And why companies need at least seven business models to survive 2020.Read More →
Most of China is moving away from the coronavirus crisis, but the fears are still running deep. Companies, notably the hard-hit car industry, try to use that fear for marketing their products, says business analyst Shaun Rein to the BBC.Read More →
China is going to be the most expensive and complicated market in the world, says marketing expert Ashley Dudarenok to Rethink Industries. How the new normal looks like in the retail after the coronavirus crisis.Read More →
Renowned economist Arthur Kroeber, author of the bestseller China’s Economy: What Everyone Needs to Know®, dives into the information explosion after the Covid-19 virus did hit China. Much information is available, but most is of low quality, he argues, and here he does a reality check of what we can say at this stage in April, including Europe and the US.Read More →
Marketing veteran Ashley Dudarenok sees great opportunities past-corona crisis as foreign brands desperately look for new China strategies. She discusses with political economist Shirley Ze Yu and Martina Fucks, and is a bit gloomy about Hong Kong for the next six months, but optimistic about China.Read More →
CEO’s worldwide are figuring out strategies for the future, after the corona or Covid-19 crisis started to emerge from China. Veteran advisor Harry Broadman dives into the future for CEO’s at the Chief Executive. Rule one: do not panic, he says.Read More →
An even faster shift to online, domestic tourism and health care related activities. Business analyst Shaun Rein sums up how China is changing faster after the corona crisis is over, in an interview with Ashley Dudarenok. Are international brands even more leverage to domestic brands, both wonder.Read More →
William Bao Bean, Shanghai-based managing director of startup accelerator Chinaaccelerator, discusses his investment strategy as the world is in disarray because of the coronavirus, at Focus Wire. “When things are bad, no one really does anything, and when things are hot, everybody’s investing,” Bean says.Read More →
Super investor Jim Rogers discusses the monetarian measures by Western central banks, while in China their colleagues have not lowered interest rates to fight the effects of the coronavirus. In Europe and the US they have not even started to fight the virus and we have to see how that works out, he tells at CGTN.Read More →
The coronavirus might have put pressure on many industries, the top healthcare companies in China do very well, says Rupert Hoogewerf, chief researcher of the Hurun Report in Laingbuissonnews.com. Healthcare is the third largest industry for non-state controlled companies in China, after manufacturing and real estate.Read More →
Shanghai-based business analyst Shaun Rein was with his family on a well-deserved holiday as the fallout of the corona virus crisis caught up with his trip. Panic is spreading over the world, especially now in the US. Rein is back in Shanghai and feels himself more safe than in some of the countries he has been in over the past few months, he tells at CGTN, although there is a lot room for improvement in China too.Read More →