We hope your year 2015 starts with a blast, just like ours. China is changing in rapid pace, and we hope to be also your 2015 match maker if you are looking for experts on the fast moving realities in China.

What do we expect in 2015?Read More →

After a boycott over the past three years, Japan is back as a favorite in 2015 for Chinese tourists, now relations are more stable, tells business analyst Shaun Rein to WSJ wealth editor Wei Gu. Hong Kong is passe, and domestic travel is in, especially for youngster who do not focus on shopping anymore.Read More →

China veteran Shaun Rein is on a book tour for his latest one The End of Copycat China: The Rise of Creativity, Innovation, and Individualism in Asia. A report from the Business of Design Week 2014 at StylebyAsia.com. “Rein is born to be on stage, his speech is just enjoyable and enthralling.”Read More →

Reviews and awards for Shaun Rein´s latest book The End of Copycat China: The Rise of Creativity, Innovation, and Individualism in Asia are flooding in, just in time to order your Christmas present. Today Bill Hayes the Financial Professionals´Post of the New York Society of Security Analysts look at Shaun´s recent book.Read More →

Prada is still drawing large queues at outlets in Asia and Europe, those queues are one third smaller than they used to be. Branding expert Shaun Rein sees Prada has more problems with Chinese customers than the ongoing anti-corruption campaign, he tells in CNBC.Read More →

The rate cut by China´s central bank PBOC took the markets by surprise on Friday. Business analyst Shaun Rein sees at CNBC some weaknesses in the countries economy, but no reason for panic. China is moving towards services and innovation, and that transition comes with some bumbs.Read More →

Chinese consumers have different requirements from what most international companies are used to. Gambling hotspot Macau is a clear illustration, says branding expert Shaun Rein, where an imitation of Las Vegas fell flat, he tells in Forbes, although it is a must go for mainland tourists, they miss a lot of business.Read More →

A major shift in consumers preferences in China is that from foreign brands to Chinese. Author Shaun Rein of The End of Copycat China: The Rise of Creativity, Innovation, and Individualism in Asia explains in CNBC how the top-5 brands at Singles´Day illustrates the growing China pride.Read More →

Chinese are moving away from the American dream, they adored in the past, to a Chinese dream with more pride, and less copy-cat behavior, tells author Shaun Rein of The End of Copycat China: The Rise of Creativity, Innovation, and Individualism in Asia at Public Radio.Read More →

Lazy multinational brands take the Hong Kong consumer too easy as a benchmark for all Chinese. In Marketing-Interactive branding specialist Shaun Rein explains why that is wrong. And why the Chinese market is a tough deal for many multinationals, because of domestic competitors.Read More →