Author Zhang Lijia talks about the importance of learning English, for herself and for the country, as anti-Western attitudes in China make it today less important for students to dive into learning English and other languages, she tells at the weblog of the China Institute.Read More →
Marketing expert Arnold Ma of Qumin joins a panel explaining why social media in China fundamentally differ from those in the West, and (later) why China will lead the future path for new social media innovations in the rest of the world.Read More →
Panic struck some commentators in China when recent official figures showed the country counted 240 single households, the largest number for any country in the world. While China and the Chinese still might have to get used to this feature, those numbers are not surprising, says author Zhang Lijia in the South China Morning Post.Read More →
For a while, London was in the running to get the Tiktok international headquarters, but under the Tiktok-Oracle deal the UK’s capital seems to have lost that opportunity, says China internet watcher Matthew Brennan to CNBC. That seems another setback for the UK now the country is already suffering under the corona crisis and Brexit.Read More →
Bytedance is negotiating the sale of popular video streaming app Tiktok with Microsoft, now it became into hot water with an executive ban by US President Donald Trump. Business analyst Arnold Ma tells CGTN why that might be a good deal for Bytedance, since it has 60 apps in China, not just a few like most tech companies, and might focus on those other apps. Even the price, 10 billion US dollars for a company valued at 120 billion, is not bad for an app that only exists for three years, he adds.Read More →
Nationalistic sentiments at the recent National People’s Congress (NPC) triggered off proposals to abolish English translations on all government-related events in China. London-based author Zhang Lijia explains why that is the wrong move, and why learning English is still important, also for Chinese, at the South China Morning Post.Read More →
China was in chaos when the coronavirus emerged in public at the beginning of 2020, but instead of a drama, president Xi Jinping was able to turn the events into a global win for the country, says London-based journalist Zhang Lijia, author of Lotus, a novel on prostitution in China, to Barbara Demick of the New York Review of Books.Read More →
What can brands learn from China for the post-corona crisis? Marketing expert Arnold Ma from Qumin in London joins a discussion at Retail Marketing. Building loyalty during a crisis is key, he says. Some traditional behaviors will return to the old patterns, but consumers will stick to newly developed insights, he adds.Read More →
The key question for China is: is there sufficient market reform to allow more growth, says former U.S. Assistant Trade Representative Harry Broadman at a conference at the London School of Economics in February 2020.Read More →
Not only high costs are stopping Chinese women from getting more children, as the government wants them to for offsetting the dramatic aging process of the country, writes journalist Zhang Lijia, author of Lotus, a novel, on prostitution in China, in the South China Morning Post. “The reality is far more complex. One important reason, in my view, is that women have changed. They don’t care to be only the reproductive tool of the family or the state,” she writes.Read More →
Learning Mandarin is a way to open your mind and the world, says marketing guru Arnold Ma to the British Council, since still a small part of the Chinese speak foreign languages.Read More →
Brands need to dive into youth subcultures in stead of focusing on platforms, says branding expert Arnold Ma at a meeting in London. You have to focus on people, rather than technology, and he explains how three rebellious Chinese youth subcultures relate to different brands.Read More →