Chinese internet companies took the lead in selling through social commerce, rather than poorly working ads. China entrepreneur William Bao Bean explains how China is taking the lead from Western companies, at GetGlobal 2016 in Los Angeles. “Traditional ads are under pressure.”Read More →
Ads suck, says China veteran William Bao Bean. In Asia companies first build up trust, and then might sell now and then. “We are in the post-advertising market,” he tells at the Next16 in Hamburg.Read More →
The walled gardens of Whatsapp, Facebook and Google have lost great opportunities, and now they have to face Chinese competition as Tencent and others prepare expand into the next four billion users, outside China, told Shanghai-based innovation expert William Bao Bean last week at the Next16 conference in Hamburg.Read More →
Chinese consumers belonged to the least loyal to brands. And although brand loyalty is on the rise, China only shows a slow improvement. Business analyst Shaun Rein explains why to CKGSB Knowledge. “Loyalty is happening because consumers are getting sophisticated.”Read More →
Shanghai Disney opened this week after five years of preparing while China´s growth had been relatively slowing down. But business analyst Shaun Rein does not see this mega operation will be hurt by dropping consumer spending. Chinese still spend on experiences and their kids, he tells AP.Read More →
Procter&Gamble launched a global campaign for SK-II skincare also in China, inadvertently getting mixed up in the “left-over women” issue. Unmarried Chinese women in their late-twenties are under heavy pressure to find a husband. Retail analyst Ben Cavender explains the background at CNN Money.Read More →
Getting your product into the market could be a costly adventure in the past. But Tencent´s WeChat is offering a cheap alternative for startup companies, says William Bao Bean managing director of Chinaccelerator in Technode at the Chinaccelerator Demo Day, presenting new startups.Read More →
Japan´s fashion brand Uniqlo is already leading in the China market over its Western competitors, and its link with Disney might give it an extra advantage, says retail analyst Ben Cavender in MarketWatch.Read More →
Are you still looking for ways to monetize quality content? Watch China, says managing director William Bao Bean of the ChinaAccelerator in Analyse Asia. Mobile applications in China are on average 2 to 3 years ahead of the US, he tells. Mobile commerce 3.0 is highly social, very competitive and does away with the classic ways of making money through advertising. China can focus on mobile innovation, because it has a home-base of 700 million mobile users.Read More →
Unlike most group buying ventures, O2O (Online to Offline) is working in China, says managing director William Bao Bean of the ChinaAccelerator in TechinAsia. “Group buying just did not make sense economically for most companies.”Read More →
Brands and the origins of brands have come a key consumer trend, retail analyst Ben Cavender told a fruit conference in Shanghai, according to fruitnet.com. The hypermarkets and first-tier cities are out, he said.Read More →
Legal protection for China´s consumers was long overdue, but a revision of the existing laws might change all for the country´s consumers, writes lawyer Mark Schaub in Lexology. All depends now on how those laws are being executed.Read More →