Audi has lost 25% market share over two years time, as consumers prefer sexier cars like Mercedes and BMW, tells business analyst Shaun Rein in Bloomberg. Audi’s asset as a government car has now become a liability.Read More →
During a meeting with the board of one of the largest FMCG companies, business analyst Shaun Rein pleaded for a ‘China-first’ strategy, as the country is key for the companies development. Some of his arguments he summarized in CNBC. Take Apple as an example.Read More →
One of the mantra’s in our communication with our speakers is: make yourself heard. So we push them to write on weblogs, mainstream media and some of the many social media: Twitter, Facebook, LinkedIn and the upcoming force: Google+. Read More →
Unlike Wall Street Journal’s columnist Bussey Shaun Rein does not think Wal-Mart – or any other foreign retailer in China – is bullied by the authorities. It’s Wal-Mart who betrayed its customers. Foreign retailers gain more and more market share, he tells in CNBC. Read More →
Low prices might be Wal-Mart’s key marketing tool in the US, in China you lose as a foreign company from domestic competition if you try to beat them on prices, tells business analyst Shaun Rein in Reuters.Read More →
US Congress intends to pass a currency bill, potentially triggering off a trade war with China by imposing tariffs on trade, notes business analyst Shaun Rein with increasing amazement in CNBC.Read More →
Beer promotions and micro-breweries put a lot of effort in the China market, but business analyst Shaun Rein tells AFP he expects the wine market the be the winner. Unlike wine, beer fails to impress, he says.Read More →
China’s universities might be churning out millions of engineers, real innovative enterprises are led by US-educated returnees, writes business analyst Shaun Rein in CNBC. He disagrees with Washington Post columnist Vivek Wadhwa who fears China’s education.Read More →
Today, our first selection of most-popular stories of the past month, September 2011. Do check here what others have been reading.Read More →
The End of Cheap China: Economic and Cultural Trends that will Disrupt the World is the title of Shaun Rein’s book, expected in March 2012. But the debate on the book has already started, at his linkedIn Group, The End of Cheap China.Read More →
Rising food prices are worrying China’s consumers, tells business analyst Shaun Rein in CNBC. Although he also discovered the women keep on shopping for now, although their buying habits changed dramatically.Read More →
Apple might look like the big technology winner, gaining unprecedented access to the Chinese consumer, but it is lagging as Google’s Android moves ahead, tells business analyst Shaun Rein Bloomberg.Read More →