The double 11 (11/11) festival has changed from a singles event to a significant marketing happening for everybody, but especially Gen Z. Marketing guru Ashley Dudarenok explains how companies can prepare for a successful double 11, at her vlog.
Ashley Dudarenok is a speaker at the China Speakers Bureau. Do you need her at your (online) meeting or conference? Do get in touch or fill in our speakers’ request form.
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